Our Story

Our Story

South of London is a lifestyle brand; one which answers the call of the fashion-obsessed.

Our customer is the smart 30-something +, business professional. A male or female who wants to look their best in original, one-of-a-kind clothing. One who is too busy enjoying life to be consumed with “what’s hot” or “what’s trending”, but has a thirst for stylish clothing that is dying to be quenched.

In a need adaptable pieces to fit their chameleonic lifestyles, our offerings includes accessories, women’s and men’s apparel and footwear.